HomeBussinessHow Irish businesses are set to benefit from the Olympics

How Irish businesses are set to benefit from the Olympics

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LW Pearl, the luxury fashion label set up by Laura Weber, has gained brand recognition after designing the Team Ireland outfits for the opening and closing ceremonies at the Paris Olympics. The National College of Art and Design alumna can expect to see increased interest in her creations after millions of viewers watched her white outfits, with their gold embroidered “Ireland” patch, travel down the Seine last week.

With 433,000 viewers in Ireland tuning into RTE for the opening ceremony – up 25 per cent on the number who watched the opening ceremony at the London Olympics in 2012, the last European games — Weber has become a household name. “The partnership with the Olympics has helped elevate the luxury brand and give us some

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