HomeBussinessDisney store on Grafton Street blames cost-of-living crisis for sales dip

Disney store on Grafton Street blames cost-of-living crisis for sales dip

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TDS Disney Ireland Limited, which operates the Disney Store on Dublin’s Grafton Street, recorded sales of over €4.25m for its financial period covering October 2, 2022, to September 30, 2023. The company recorded a profit before tax of €106,000, down from €115,000 in the previous period.

The profit at the company takes account of operating lease costs of just over €1m. It employed about 34 staff during the period, down from 39.

Sales at TDS Disney are still some way off the levels enjoyed before the pandemic. In the year ended September 28, 2019, the company’s last trading period unaffected by Covid, TDS Disney had sales of almost €5.9m and a pre-tax profit of €147,000.

The Disney Store on Dublin’s Grafton Street opened in May 2011.

DS Disney is owned by Dutch-based Disney Trading B.V. The ultimate parent company is California-based The Walt Disney Company, the global media and entertainment giant.

The Walt Disney Company recorded revenue of $22.1bn (€20.35bn) for the second quarter of its 2024 financial year. The group’s streaming service, Disney+, increased subscribers by over 6 million in the quarter.

The Experiences business at Disney, which includes theme parks, resorts and consumer products, was also a sales driver in the second quarter, with revenue growth of 10pc

Robert Iger, chief executive officer of The Walt Disney Company, said the results demonstrated that the company was “delivering on our strategic priorities and building for the future.”

“Our results were driven in large part by our Experiences segment as well as our streaming business. Importantly, entertainment streaming was profitable for the quarter, and we remain on track to achieve profitability in our combined streaming businesses in Q4,” he said.

“Looking at our company as a whole, it’s clear that the turnaround and growth initiatives we set in motion last year have continued to yield positive results.

“We have a number of highly anticipated theatrical releases arriving over the next few months; our television shows are resonating with audiences and critics alike; ESPN continues to break ratings records as we further its evolution into the preeminent digital sports platform; and we are turbocharging growth in our Experiences business with a number of near- and long-term strategic investments.”

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